Village Farms Fresh is excited to be an exhibitor at the 1st annual Global Produce & Floral Show in Orlando, Florida on October 27th thru 29th, hosted by the International Fresh Produce Association.
The entire Fresh team will be on hand ready to discuss the sustainably grown, good for the earth®, greenhouse products the company offers, which also happens to be one of the largest producers, marketers, and distributors of premium-quality, greenhouse-grown fruits, and vegetables in North America.
Village Farms Fresh and Shirley Chapman happily celebrate the artist’s 20th year by commemorating the event with a unique Orlando poster. Shirley will be signing her limited-edition poster at the Village Farms Fresh booth 3643.
Shirley Chapman is a fine artist, illustrator, and designer who most people know for her artistic talents in the produce industry creating bright and vivid posters throughout the years for the annual PMA Fresh Summit events. Today these limited-edition posters hang in homes and offices around the world. Shirley tells us, “I am beyond elated to be at this show again this year with my dear friends at Village Farms Fresh and to see so many old friends, and I am looking forward to meeting new ones”
We asked Shirley what her favorite tomato is and she had this to say, “Sinfully Sweet Campari® is by far my go-to-tomato, it is just so versatile, great for salads, or sandwiches, and also cooks up into a savory sauce. I love its juicy sweet real Campari flavor that only Village Farms Fresh tomatoes have”.
In addition, Sinfully Sweet Campari® Village Farms Fresh will be showcasing its signature portfolio of flavor-forward greenhouse-grown varieties of tomatoes, peppers, and cucumbers. And among these, highlight their snack-size tomatoes that remain a category favorite for consumers. Village Farms Fresh’s award-winning “Stackable Snackables” collection will be tempting show-goers to ‘Bite into Fresh’, according to Helen L. Aquino, Director of Brand Marketing & Communications for Village Farms Fresh.
Village Farms Fresh’s unique collection of snacking tomatoes packed in their signature vibrant packaging is available in a plethora of pack sizes. “In a full range of flavors to suit any mood”, Helen goes on to say, “Highlights include Heavenly Villagio Marzano® the mini San Marzano tomato that has grown category sales since its launch over 10 years ago. Much like its mother variety, the mini is one of the best cooking tomatoes on the market today, makes an excellent low-calorie healthy snack option, and has an amazing shelf life. For something distinctively different our super popular Maverick Mix® is full of sweet and intense flavors. And Lip Smackn’ Grape tomatoes are a bite-sized sweet flavor treat that kids love, great for school lunch boxes. We also offer Cabernet Estate Reserve®, Lorabella Blossom® and Cherry no. 9® as part of the Stackable Snackable’s versatile product line and flavor-forward varieties with great shelf presence that has caused consumers to Fall in Love Again® with tomatoes while offering retailers unique display opportunities with their colorful designs”
Village Farms Fresh will also be showing their Delectable TOVS®, Juicy Beefsteaks®, and Savory Roma® tomatoes in an assortment of bulk and value pack sizes. Sweet Bell® peppers in Red, Yellow, and Orange assorted colorways and pack sizes. And Luscious Seedless® Long English and Scrumptious® Mini Cucumbers.
Helen went on to say, “We are proud to offer our selection of flavor-forward varietals and unique pack ways including many sustainable options. We are so thrilled to be together once again with everyone in Orlando, for new beginnings with our inaugural trade association. We welcome you to come to our booth, talk with the team, and meet Shirley.” See you in Orlando!
We are delighted to have Shirley as part of the Village Farms Fresh team at this year’s GP&FS event in Orlando at booth 3643.